Creators pop-up & lifestyle event in Brussels
In January 2024, we decided to pivot, we changed our brand name to truly shift from a sneaker/streetwear convention to what we now call “a celebration of culture”. We produced a pop-up event to test a new concept with creators and multiple engaging animations. We attracted creators from Paris, Amsterdam, Brussels, Antwerp and we were also able to host a show from one of Belgium’s most famous rappers (Fresh) live at the event. You can watch the April 2024 after movie on YouTube.